Thursday, May 11, 2006

Google Trends - Released for Search Marketing

SEO and Google Trends
Now this tool is quite useful when comparing terms due to consistancy of searches, seasonality of a search and also to determine popularity of terms. So in addition to keyword frequencies, this tool can certinaly help pinpoint the stress-points of an campaign or strategy to optimize it even further. Google Trends also displays regional, language and top cities that conduct the search. Talk about search intelligence!

Furthermore, Google Trends can do wonders for SEO and SEM in external site side optimization and keyword / trend research. It also comes with nifty and easy to use line and bar charts (which can go very well within research, sales and presentation documents). Another note to take in is the viability of ad posting and even related search terms inclusion into results in the future release of Google Trends.

Keep them coming Google.

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